Cognizant’s AI and data analytics solutions will improve EintrachtTech’s visitor flow and sustainability management – Eintracht Frankfurt’s subsidiary is responsible for digitising all areas of its business operations

Frankfurt – November 3, 2022 – Cognizant will in future cooperate with EintrachtTech, an independent subsidiary of Eintracht Frankfurt, which is responsible for the Bundesliga club’s strategic digital projects. As part of the long-term partnership, EintrachtTech and Cognizant will cooperate in the three business areas of Digital Platform, Arena of IoT and #EintrachtDigital. The starting point of the cooperation in terms of content are projects for which the “Arena of IoT” digital centre in Deutsche Bank Park, the home ground of Eintracht Frankfurt, is responsible. There, innovations around the topics of artificial intelligence (AI) and the Internet of Things (IoT) are developed and tested.

The partnership is a central component of the strategy of the traditional club from the Main to expand the so-called “digital centre Arena of IoT”. The focus is on the intelligent stadium, facility and energy management, logistics and mobility. Cognizant will provide state-of-the-art IoT solutions to address sustainability and economic challenges. AI and data analysis will improve the management of visitor flows in the stadium and thus, for example, reduce waiting times when visiting the stadium. Similarly, projects are to be implemented together that will make Frankfurt Stadium an even more sustainable large-scale event venue.

“Our goal is to use state-of-the-art IoT technology to make stadium operations more efficient while improving the visitor experience. In doing so, we realise projects that make a targeted contribution to the implementation of our digital strategy,” says Timm Jäger, Managing Director of EintrachtTech. “For this, we are pleased to have Cognizant as a strong partner at our side. In addition to equipping Deutsche Bank Park with the latest technology, we see ourselves as a driver for innovations that do not end at the stadium gate. Rather, through our digital centre, we take an active role as a driver of the region in the field of digitalisation.”

“We are delighted to cooperate with EintrachtTech and are proud to accompany the digital transformation as a trusted technology partner – our IoT and AI expertise in areas such as mobility, security and smart solutions could convince,” says Alexander Broj, Vice President Consulting, Central Europe Region at Cognizant. “The stadium is also an ideal test environment for the development of further innovative projects, which we can then offer to other venues and major event organisers.”